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The EU's Packaging and Packaging Waste Regulation (PPWR) is setting the new global benchmark—with targets like 10–35% recycled content and 70% recyclability by 2030. For Middle East producers, early alignment opens doors to international markets, while delays risk export barriers.
Leading food and beverage brands are acting now to meet stringent compliance standards, and rethink their packaging strategies and production processes, including:
Husky enables you to stay ahead with plastic packaging solutions that improve recyclability, reduce material weight, and integrate recycled content. From ultra lightweight bottle designs to advanced rPET processing, our systems are built for a circular future—wherever you operate.
Download our new guide for key insights on designing packaging for the circular economy and how you can gain a competitive edge.
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